The client needed a labelling solution to an existing flexo printed portfolio of labels. Requiring a 98% match to Pantone, extremely high definition of process imagery and increased opacity of the white ink, our digital press provided the solution.
Looking for flexibility to adapt the branding quickly and easily, the client didn't want the expense of needing new printing plates every time a change was required. Our digital press provided an inexpensive, quick option, creating eye-popping colour and definition, thereby making sure it stood out on the shelf. The label was printed on to a clear PE material for their pots range. Being digitally printed, both growing volumes and multiple flavour variants can be easily accommodated.